Inventory integrity for multi-store retail

Estiba turns inventory from a static estimate into a live, verified fact.

Continuous accuracy through risk-weighted cycle counting — without the cost of RFID or the blind spots of counting by calendar.

The problem

Most retailers are paying to be told what they had last year.

Annual stock-takes are expensive, disruptive, and out of date the day after they finish. Manual counts drift. Shrinkage hides in the gap. There's a better rhythm.

The old way

Once-a-year stock-take

You pay an external team, close down to count everything at once, and the figure is stale within days. The rest of the year, you're guessing.

With Estiba

Continuous cycle counting

A small, risk-weighted count each week keeps accuracy live all year — staff do it in the gaps of a normal shift, no shutdown required.

The old way

Counting by hand

Paper sheets, discretion over what gets checked, and errors noted but rarely resolved. Discrepancies vanish into the next count.

With Estiba

Verified, accountable counts

The app dictates what to count by risk, forces every discrepancy to be resolved, and seals each session — so the numbers can be trusted.

How it works

A weekly rhythm that keeps accuracy alive.

01

The app sets the targets

Estiba picks each week's count by risk — weighting high-value and fast-moving stock automatically. No one has to decide what matters.

02

Staff scan in the gaps

Operators count the week's items with any barcode scanner. Anything that can't be resolved on the spot is held safely, not lost.

03

The numbers are sealed

Every discrepancy is resolved before a session closes, then signed and sealed — giving you an accuracy figure and a shrinkage cost you can act on.

Who it's for

Built for retailers who count by hand — and know it isn't enough.

Luxury & premium

High-value stock, a handful of stores

5–10 locations

When a single missing piece is real money, accuracy isn't admin — it's margin. Estiba replaces costly external counts with a continuous figure you can defend.

High-street chains

Many stores, high throughput

10–50 locations

Across dozens of stores, no one can keep accuracy by hand. Estiba makes it systematic — the same disciplined count, running everywhere, without RFID.

Why Estiba

Numbers you can put your name to.

Inventory tools are only worth anything if the figures are honest. Estiba is built so the number on the screen is one you'd defend to your CFO — measured, not guessed.

  • Risk-weighted, not random

    The count concentrates where the money and the movement are, so the same effort tells you more.

  • Nothing left unresolved

    A session can't close with units unaccounted for. Every gap is found or formally recorded.

  • Honest figures, plainly labelled

    Shrinkage at cost and lost sales at retail, kept separate — no inflated single number.

  • No RFID, no overhaul

    Estiba runs on the barcodes already on your stock and the phones or scanners your team already carries. Roll it out across every store without buying a single new piece of hardware.

Why Estiba exists

I have worked in very different worlds — writing, finance, retail operations — and in each of them the same conviction: to understand something is to be committed to it, to contribute more than what is expected.

Retail operations is where that conviction is now concentrated. In apparel retail, I watched capable people work with tools designed without them in mind — counting by hand, wrestling with systems that put their competence at risk. Not because they lacked skill, but because the tools failed them, and the failure carried their name.

That need comes before every other consideration. Solve it, and the business improves — but so do the working lives of the people inside it. There is a satisfaction beyond the economics: seeing what people can do when the tool respects them. It opens possibilities that did not exist before.

I could have built a simple counting app. Estiba is deliberately more: a discipline, a way of running an operation, a system that respects the people who use it and reveals what a business is truly capable of. Counting is where it begins. It is not where it ends.

I built Estiba because I needed to believe this could be done — and then do it. Estiba is that belief, made into a working discipline.

Alejandro Gil Galué · Founder, Estiba Limited

Run a pilot in one of your stores.

We'll set a baseline, run a focused quarter, and show you the accuracy and shrinkage figures in your own stock. If it doesn't prove its worth, you've lost nothing.

Request a pilot →